Grammy’s Radius Is Just Wrong

Instagram unveiled a new logo yesterday. I realized this when I couldn’t find the icon on my phone (evidently I use color cues for this task). It’s not bad but the corner radius of the glyph doesn’t match the rainbow-box, and yet they are so close as to appear, well, just wrong. Medium reports the logo was done in-house. Good on them for not spending an arm and a leg to create a new icon, but I can’t help thinking the Head of Design was more interested in having a new notch on his resume than clarifying the brand identity. There’s a nice little glyph at the bottom of every Instagram page right now. Why not make that the glyph?

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