Thank You, Erin Andrews

Thank You, Erin Andrews, For Being as Great As The Greats,

And For Giving Us Back Our Sleeves

Erin Andrews World Series

Thank you, Erin Andrews, for being a sportscaster as great as the greats of this century, and last. Your work on the 2014 Word Series broadcasts was impeccable, authoritative, and exuberant. When you passed the mic to Bud Selig during the World Series trophy ceremony, your smile was one of a ten year-old girl delighted to be witnessing baseball history. You saved the MVP award ceremony when that poor fellow from Chevrolet almost hyperventilated and passed out as he was reading his speech to Madison Bumgarner.

Your preparation for and, therefore knowledge of, every game you cover is complete, and you roll with the punches when something unexpected comes up, like when you told Buster Posey’s son to “get it together” after the San Francisco Giants won the National League Championship. We, as viewers, always know it’s going to be a good interview when you ask the player, coach, or manager about the key turning point of the game. It’s clear the players, coaches, and managers respect you and they never treat you “like a girl” even though you don’t shy away from being “like a girl.”

Finally, thank you, Erin Andrews, for giving us back our sleeves. Ever since 2008, when First Lady Michelle Obama stepped out in sleeveless outfit after sleeveless outfit, almost all newscasters and sportscasters have been sleeveless (Hello, ESPN, I’m talking to you). Perhaps someone did some research years ago that showed women in sleeveless shift dresses are more attractive to the viewing public than women wearing sweaters, or jackets. But now there are no sleeves, just a sea of well-toned arms and brightly hued shift dresses. Why?

We want our sleeves, and you have given them back to us. There you were, on the field and in the studio, in your comfy-looking jeans and turtleneck sweater, with SLEEVES, topped by a weather-appropriate, oversized blazer with turned-in lapels. You looked great, and you were wearing SLEEVES.

Thank you, Erin Andrews, for inspiring women to be successful, to accept bigger jobs than they think they can handle, and for wearing sleeves.

Email this Post Email this Post

Rules of Engagement, Or Why Democrats Should Behave Like They’re in Whole Foods on a Thursday Night

Whole Foods Parking Lot
This week was an exciting week. Thanks to Jill Robinson, a piece I wrote was posted on the Huffington Post. You can read the post here, and I’ve reposted the text below.

*****************

Machiavelli said, “Make mistakes of ambition and not mistakes of sloth. Develop the strength to do bold things, not the strength to suffer.”

Congressional Democrats would do well to heed such advice as they face the mid-term election in just over a fortnight. President Obama’s approval rating may be at an all-time low, but he got the Affordable Care Act passed and it’s working. Millions of people currently have health care who didn’t have health care a year ago. Sure, it was hard, and there were some bumps in the road (can you say “worst website EVER!”), but America has inched a tiny bit closer to the national health care standards set by countries like Sweden, the United Kingdom, and even Canada.

This is a giant feather in the Dems’ cap and what are they doing with it? Nothing. Not a darn thing. Congressional Democrats are letting the Republicans drive the story points in almost every race across the country. OK, we better beef up our armed forces otherwise ISIS is going to hit U.S. soil TOMORROW. But, wait, we can’t forget about closing our borders so that Ebola doesn’t wipe out half the population. Or maybe the best course of action is to reduce taxes, allow open carry, ban gay marriage, and put prayer back in schools. How about that?

What the Democrats need to do is pretend they’re at Whole Foods on a Thursday night. What they need to do, right now, is imagine themselves turning their Prius/Volt/Tesla into the store’s parking lot, only to realize, too late, that they turned down the parking aisle in which a medical-marijuana-toasted, middle-aged dude with no back-up camera on his beat-up, copper-colored Saturn repeatedly backs out of, and then into, a compact space that’s too compact for his mid-sized sedan. When faced with this situation, any self-respecting Democrat would see danger ahead and spy the hipster family walking straight towards their aisle carrying a mere two bags of groceries. Most intelligent Democrats would immediately turn on their blinker so as to warn all around them that they “own” the space soon to be vacated by said hipster family. If anyone else dare get near the soon-to-be-empty space, all REAL Democrats would honk and curse out the window to warn off the predators. But when faced with an opponent from the opposite party, no, they simply sit silently in their car and wish the crazy medical-marijuana-man away. It ain’t gonna happen. Ever.

What Congressional Democrats need to do, now, is go on the offensive. They need to remind Americans that the President’s party kept its promise to provide affordable health care to all. They need to remind Americans of the ridiculous lengths the Republicans went to to scare people into thinking the President, and his party, were going to turn this country into a Socialist state. You don’t hear Republicans referring to “Obamacare” now, do you? No, because they study Machiavelli and they know that “fear preserves you by a punishment that never fails.” Yep, the Republicans have the fear thing down. They realize Americans aren’t fearful about health care anymore, so they’ve turned our attention to ISIS and Ebola and higher taxes.

What the Democrats need to do, now, is use Machiavelli’s principles to direct voters’ attention to the fact that Republicans tried to block their access to affordable health care. When they lost that battle, Republicans even tried to reverse the Affordable Care Act. What Democrats need to do, now, is remind Americans that if they vote for a Republican, they are voting against access to vaccines for children, cheaper medications for seniors, and wellness care for all Americans. What Democrats want is to be loved by their constituents, but Machiavelli tells us that it’s better to be feared than loved because love is fickle while fear is not. Machiavelli is right.

The Democrats have the killer instinct in them. They do. They have searing ambition, which can blind them to the thin, gray line between ethical and unethical. Democrats have the potential to subsume their interest in others to their interest in themselves. But they have a problem. Their Achilles heel is they want to be loved. Their need for love seriously hinders their chances of winning the mid-term elections.

What Congressional Democrats need to do, right now, is pretend they got that parking space from the hipster couple and they are in line at the deli counter in Whole Foods on a busy Thursday night. There’s a confused, old man, with dirty pants, in front of them and he’s just put his little paper number on the deli counter for a second while he digs in his sticky pants pockets for a snotty hanky, or something. What Democrats needs to do, right now, is quickly switch their higher number with the dirty man’s lower number, which is the next one due to be called. If the smelly, confused man realizes something is wrong, the Democrats need only to begin ordering loudly and then answer an imaginary call on their Bluetooth earpiece.

I know the Democrats can do this. I have seen them at Whole Foods on a busy Thursday night, doing whatever they need to do to get their artisanal ham and hand-crafted, soft cheese. I have seen them.

It is better to be feared than to be loved.

Email this Post Email this Post

Live Long, And Prosper

Star Trek logo over LondonThis is super cool. Quadcopters rose in the sky over London last weekend and formed the Star Trek logo. It’s a bit hard to see it in the picture and the video but the idea is brilliant. The execution needs work but the idea is brilliant. You can probably do this with old-fashioned fireworks or you could also do a guerilla-style installation with projections on important buildings. As Mikey would say, “It’s good! I like it!”

Email this Post Email this Post

What the doody were they thinking

Check out the new campaign for Quiznos by WongDoody . I’m all for putting cats in advertising. In fact, that’s one of my goals for 2010. However, the spot has to be entertaining. This one is just weird. Clearly, they’ve been influenced by rathergood.com, who popularized the Viking Kittens series, but the hook of that series is that it’s cute kittens juxtaposed with hard rock. There’s no irony and the kittens take away from the message, which is $4, $3, $2 sandwiches. If you look at the press release it’s clear they also want user-generated content. Unfortunately, I think this is a classic case of the client and/or agency wanting to put everything but the kitchen sink into the concept. Also, apparently they created the concept and produced it in a week. Next time, spend some money on music licensing and kill the part about using the UG content in the ad campaign.

Quiznos still with kittens

Quiznos still with kittens

Email this Post Email this Post

Yum Yum Good

Rathergood is, well, rather good. The lyrics are “I like beef.” It’s pretty simple.

Email this Post Email this Post

Monster Mash

ducks halloween

I was working in the lab late one night
When my eyes beheld an eerie sight
For my monster from his slab began to rise
And suddenly to my surprise

He did the mash, He did the monster mash
The monster mash
It was a graveyard smash
He did the mash
It caught on in a flash
He did the mash, He did the monster mash

Thanks to Bobby “Boris” Pickett. Happy Halloween!

Email this Post Email this Post
Comments(3) »

Latest by:

  • Funky G.
    Great logo! Totally you!
  • Funky G.
    Nice! Still don't see the benefit of requiring name & e-mail, though. I guess it's OK, though, if…

Rathergood is Rather Good

Please go to Rathergood.com/singing_kitties. They’ve done a mash-up of your favorite internet kitten videos. How people have time to to this, I don’t know but I’m glad they do.

Email this Post Email this Post
Comments(1) »

Latest by:

  • Funky G.
    Hola, Sal! Will respond via my yahoo address...I have a few comments... Lubs Ya, Chris

Duck and Cover

ducks in summerducks back 2 school

So, every day when I drive to work I take Bicknell down to Main Street in Santa Monica because it gives me a clear view of the ocean and every day I can see the ocean is a good day. Anyway, there’s this house that has two plastic ducks out front, where the mailbox normally is placed, and the owner dresses these ducks in custom-made outfits. I walked over there yesterday to take a photo of the ducks, who were dressed in the lovely beach outfits on the top. I met the owner’s tenant who is a lovely guy and we chatted for a bit and exchanged cards. Today, he emailed me to tell me that the outfits had been changed to a back-to-school theme, complete with cheerleader ducklings (which you can’t see in the photo above). I love that this lady does this for the sole purpose of entertaining herself and the passers by.

Email this Post Email this Post

What Makes Me Happy? This!

This is my favorite ad (besides the ones we’ve done) on TV right now. It’s cheap, it’s happy and it’s memorable. The song was done by the Buckwheat Boyz and you can listen to the whole thing here. Check out their MySpace page here. The Baskin Robbins spot is supplemented by a contest where you can win $10,000 and $1,000 in ice cream cake. Enter here. The ad was done by Cliff Freeman & Partners. Kudos to them.

Email this Post Email this Post

Look at the first shot of the back feet

Enjoy! Thanks to Jenny Pfister for sending the link to me.

Email this Post Email this Post